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We are pleased to announce that Kidd RV Consulting will be attending America’s Largest RV Show to represent an up and coming new client, The Fountains of St. Augustine Premier Motorcoach Resort! The show is taking place September 11-15, 2013 in Hershey, Pennsylvania, and features all of the latest RV trends, companies and parks. Kidd RV Consulting is thrilled to have the opportunity to work with such a fantastic new resort in northeast Florida, and we know...

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Thousands of Rver’s across the country have been sharing their stories with us via online blogs. They give us a glimpse of what life is like on the road by documenting their adventures as they travel. The Recreational Vehicle Industry Association (RVIA) and Go RVing value these bloggers for changing people’s perceptions of a typical Rver, and showing them the diverse lifestyle.

Earlier this month The Recreational Vehicle Industry Association (RVIA) and Go RVing attended the 3rd Annual...

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Let’s face it, sometimes living in such a technological age may seem overwhelming, however sometimes it makes things just plain easier. As more and more RVers start to embrace smartphone technology, applications (apps for short) begin to take the center of the technological stage. Whether you are renting an RV for the weekend or your RV is your fulltime home, many of the following apps will help dissolve some of the challenges that being on the road can present. Listed below are our Top Five...

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After months of slow business during the recession, Winnebago is experiencing a dramatic increase in sales. They have survived the worst of the recession and are currently experiencing backlogs do to the large increase in sales. In February of 2012, Winnebago’s backlog of RV orders was 1,004. By February of this year, the backlog has grown to 2,752 (CNBC).

“The backlog is strong and it is just an entirely different environment than it was during the recession,” said Randy Potts,...

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Kidd RV has been hard at work designing and implementing a new social media campaign for Heritage Motor Coach Resort and Marina in Gulf Shore, Alabama. The resort is a wonderful travel destination, with its luxury amenities and central location between Pensacola, FL and New Orleans, LA. Not to mention that the area of Gulf Shores is growing to be a top beach town, with great shopping, restaurants and attractions.

While designing the social media campaign for Heritage Resort, Kidd RV...

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Have you ever thought to yourself “I am tired of the simple motel and airplane vacations?” Have you ever wanted to see the amazing sights of North America (and beyond) all while having the comfort and conveniences of home with you? Well, I can assure you that you are not alone. Thanks to a burgeoning new market of people willing to try something new by foregoing that same old airplane and motel vacation game plan, the RV industry is seeing a rise in consumers who want a fun, high-end RV...

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The Travel Channel is about to kick off a new series called “Rock My RV” on May 26, as a part of the channel’s “We Are Summer” initiative. The host of the series is legendary rock musician and avid RVer, Bret Michaels. He is no newbie when it comes to RVing; between childhood road trips with his family to touring the U.S. as front man to the band Poison, Michael’s has recorded over 3 million miles in an RV. In an article in RV Business, Michaels says, “For me, RVs are so much more than just...

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For the past year, Hispanics have proved that they are a continuously growing force within the United States. It is no surprise that the importance of their participation in monumental events, such as the 2012 presidential election and officially becoming the largest minority group as shown in data from 2010 US census, has now made them an imperative target market for many companies and brands.

The RV industry is no exception. Go RVing has officially launched an advertising campaign...

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~Growing numbers of seniors participating in social media networking~

TALLAHASSEE, Fla. – The RV industry should prepare to shift marketing tactics as baby boomers are increasingly engaging on social media sites. Seniors, largely dominating the RV industry, are making strides to assimilate into the fast-paced, ever-growing digital age.

According to a 2012 report by the Pew Research Center’s Internet & American Life Project, for the first time, a majority of...

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Go RVing launched its second “AWAY” national advertising campaign on Feb. 18 with even bigger plans in store than its initial campaign in 2012. In its efforts to boost the RV industry and showcase the benefits of the RV lifestyle, Go RVing will appear in top national TV, print and digital media outlets. With its $11.3 million media budget, the brand will also integrate a focus on products and consumer events for the first time ever.

The 2013 Go RVing “AWAY” media schedule includes...

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